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Hello, I'm Andrea

Creative leader with 15+ years’ experience in content strategy, digital campaigns, and brand storytelling across B2B and B2C. Proven track record in managing high-performing teams and delivering measurable impact, including $4.4M in pipeline, 7%+ campaign CTR, and top-ranking SEO results.

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Pharmapod •

Report That Good Catch! Why Every Near-Miss Matters in Pharmacy Practice

Pharmacists and pharmacy workers play a crucial role in safeguarding patient health, ensuring medications are dispensed accurately, and preventing errors. Among these efforts, one action often doesn’t get the recognition it deserves — reporting good catches.

Good catch reporting is just as vital as reporting medication errors themselves. It provides an invaluable opportunity to improve medication safety, identify patterns, and prevent issues before they happen. But far too many good catches go unnoticed, unacknowledged, and unreported.
Pharmapod •

Establishing a 'Just Culture' In Your Pharmacy

Medication incidents and near-miss events occur in pharmacies across the US every day – and though they may never be completely avoidable, there are steps pharmacies can take to limit risk.

For most pharmacies, this starts with consistent reporting of incidents and near-miss events. Without reporting, it’s impossible to identify the process gaps that are contributing to errors and is therefore impossible to fix.

Unfortunately, in many pharmacies and healthcare settings, errors and near-miss ev

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