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Hello, I'm Andrea

I'm a strategic thinking, creative writer and graphic designer who excels at producing results-driven content for both B2B and B2C audiences. I have extensive experience writing, editing and designing content for multiple channels as part of a team and independently. I'm adept at analyzing needs, conceiving creative concepts, and producing high-performing deliverables.

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Pharmapod •

Report That Good Catch! Why Every Near-Miss Matters in Pharmacy Practice

Pharmacists and pharmacy workers play a crucial role in safeguarding patient health, ensuring medications are dispensed accurately, and preventing errors. Among these efforts, one action often doesn’t get the recognition it deserves — reporting good catches.

Good catch reporting is just as vital as reporting medication errors themselves. It provides an invaluable opportunity to improve medication safety, identify patterns, and prevent issues before they happen. But far too many good catches go unnoticed, unacknowledged, and unreported.
Pharmapod •

Establishing a 'Just Culture' In Your Pharmacy

Medication incidents and near-miss events occur in pharmacies across the US every day – and though they may never be completely avoidable, there are steps pharmacies can take to limit risk.

For most pharmacies, this starts with consistent reporting of incidents and near-miss events. Without reporting, it’s impossible to identify the process gaps that are contributing to errors and is therefore impossible to fix.

Unfortunately, in many pharmacies and healthcare settings, errors and near-miss ev
Level Access •

Automated Accessibility Testing Tools: How Much Do Scans Catch?

Automated accessibility testing tools are an essential component of web accessibility testing, but can they be used as a standalone tool to assess whether your website meets the Web Content Accessibility Guidelines (WCAG)?

Automated scans can flag approximately 30% of WCAG success criteria, but to get a full and accurate assessment of your website’s conformance with WCAG 2.1 AA, both automated accessibility testing and manual testing is necessary.

Automated accessibility testing tools are cost
Level Access •

The Many Pitfalls of Accessibility Overlays

When setting out to make your digital properties accessible, web accessibility overlays (or accessibility widgets) are one potential solution you’ll likely encounter along the way.

Marketed as a ‘quick fix’, vendors promise accessibility overlays will instantly make all necessary repairs on your website and help your WCAG conformance problems disappear in seconds – all at a fraction of the cost of other accessibility solutions.

It almost sounds too good to be true – and that’s because it is.

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